Stuart Brown’s TED talk delivers a superbly dry, scientific and humorous overview of the value and importance of play. I’m revisiting a bunch of these talks as I prepare for a new course on Toy Design and Invention (which I am getting ridiculously excited about) and it is reminding me of a range of lessons and insights that I may have been ignoring.
Stop taking design process so seriously
My last few posts have been analytical and cold discussions of design process and research methodologies and as I reflect on them, they were getting a bit heavy. The processes outlined do not sound fun. The discussion is not playful, and yet, that is fundamentally what drives me personally, and I think is a critical ingredient to any creative process.
I get nervous outlining specific design methodologies because it suggests there are right and wrong ways of acting, but the reality is that all process is incredibly flexible. The decision about “what should we do next” is likely as easily solved by identifying what ideas suggest the most opportunity for play within your project.
If you need a boost, there are a bunch of other PLAY/CREATIVITY based talks on TED full of juicy goodness below: